Scoring an A* in IGCSE Business Studies requires more than just memorizing definitions — it’s about understanding concepts, applying them to real-world business scenarios, and mastering exam techniques. Whether you’re just starting your course or preparing for your final exams, these practical tips will help you maximize your marks and achieve that top grade.
1. Understand the Syllabus Thoroughly
The first step to success is knowing exactly what’s required. Download the latest Cambridge IGCSE Business Studies (0450) syllabus and use it as your guide. Every topic and subtopic listed is something you may be tested on, so make sure you don’t skip any area — especially smaller topics that can appear in short-answer or multiple-choice questions.
2. Learn the Key Concepts — Don’t Just Memorize
It’s easy to fall into the trap of rote learning definitions. However, examiners want to see that you understand how business concepts apply in different contexts. For example:
- Don’t just memorize what “motivation” means — learn how motivation affects productivity.
- When studying “sources of finance,” understand why a business would choose one method over another.
Practice applying these ideas to different business scenarios, as the exam often tests application rather than repetition.
3. Master Case Study Analysis
Paper 2 (the case study paper) is where many students lose marks. To excel:
- Read the case study carefully — underline or highlight key data.
- Use information from the case to support your answers.
- Structure your responses clearly: Point → Explain → Apply → Conclude.
For example, instead of saying:
“The business should use batch production.”
Say:
“The business should use batch production because it allows flexibility in producing different products, which suits their wide product range mentioned in the case study.”
That application earns top marks.
4. Use the Right Keywords and Command Words
Cambridge exam questions often include command words like identify, explain, analyse, and discuss. Each requires a different level of detail:
- Identify – Just name or list.
- Explain – Give reasons or show understanding.
- Analyse – Break down the idea and show how it works.
- Discuss/Evaluate – Present both sides and reach a justified conclusion.
Knowing how to respond to each type of question helps you target the full range of marks available.
5. Practice Past Papers Regularly
One of the most effective ways to prepare is by practicing past exam papers. This helps you:
- Familiarize yourself with question patterns.
- Improve your timing and confidence.
- Identify weak areas.
Make use of resources like ExamPaperMaker’s IGCSE Business Studies Yearly & Topical Past Papers PDFs to practice paper-by-paper or topic-by-topic. Reviewing the mark schemes is equally important — they reveal what examiners look for in top-band answers.
6. Plan Your Time During the Exam
Time management is crucial. Many students lose marks simply because they spend too long on one question. A quick strategy:
- Allocate time based on marks (1 mark ≈ 1 minute).
- Attempt all questions — even short, incomplete answers can earn partial marks.
- Leave a few minutes at the end to review your work.
7. Revise Smart, Not Hard
When revising:
- Create concise notes or flashcards for key terms and definitions.
- Use mind maps to link topics (e.g., how marketing decisions affect finance and operations).
- Study in short, focused sessions with regular breaks — quality over quantity.
Teaching concepts to someone else or summarizing them in your own words is also a great way to reinforce understanding.
8. Learn from Examiner Reports
Cambridge releases examiner reports after each exam session. These reports highlight common student mistakes and advice from examiners on how to improve. Reviewing them can give you valuable insight into what not to do and how to approach certain question types.
9. Stay Updated on Real Business Examples
Use real-world examples when possible. Examiners appreciate answers that show awareness of current business trends or realistic examples. Reading short business articles or watching business news can help you connect theory with practice.
10. Keep Calm and Stay Consistent
Consistency is key — top students don’t cram everything at the last minute. Study regularly, revise continuously, and approach your exam with confidence. With thorough understanding and steady practice, an A* is absolutely achievable.
Final Thoughts
IGCSE Business Studies rewards students who combine strong theoretical understanding with the ability to apply it practically. Use the syllabus as your roadmap, practice past papers often, and refine your exam technique. With the right strategy and mindset, you’ll be well on your way to securing that A*.
Recommended Resource:
👉 Explore our collection of IGCSE Business Studies Past Papers and Topical Questions PDFs , the perfect study companion to master every topic and practice effectively.
Bonus Tips: Exam-Smart quick wins
Use these extra pointers as a final checklist before you sit the exam. They’re short, practical and directly based on how Cambridge IGCSE Business papers are written — small changes in technique that often produce big mark gains.
1. Know the paper format (and plan for it)
- Both Paper 1 and Paper 2 contain 4 main questions with sub-questions.
- Paper 1 = short-answer and data-response questions.
- Paper 2 = questions based on a case study (insert) — you must use the insert’s information to answer.
- Plan your time around four questions rather than treating every sub-question separately.
2. Use the lines provided as a guide (don’t under-answer)
- The exam booklet deliberately gives roughly two lines per mark (i.e., 2 marks → 4 lines). This space is not arbitrary — it shows the length expected for a full answer.
- If you write much less than the space provided you risk losing marks; if you go longer than the lines, that’s fine — but be concise and relevant.
3. Read smart, not slow — skim first, target later
- Skim the case study (Paper 2) quickly to get the gist — don’t try to memorise every detail.
- Immediately move to the questions and answer them; refer back to the case insert only when you need evidence to support a point.
- Spend a preset short time (e.g., 6–10 minutes) skimming at the start so you know where key facts live, then return with a purpose.
4. Follow a two-pass strategy during the exam
- Pass 1: Attempt all questions quickly — secure the easy marks first (identification, short answers).
- Pass 2: Return to the longer analysis/evaluation questions and develop fuller answers, using the case study and your own knowledge for depth. This avoids running out of time on high-value questions.
5. Target command words precisely
- Match your answer length and structure to the command word: identify, explain, analyse, discuss/evaluate.
- For analyse — break down causes/effects. For evaluate/discuss — weigh pros and cons and finish with a clear, justified conclusion.
6. Structuring analysis and evaluation answers
- Use a mini-structure: Point → Explain → Apply (to case) → Weigh (pros/cons) → Conclusion.
- In evaluation questions there is rarely a single “right” answer — examiners mark how well you reason, compare options, use evidence and justify your final verdict. Show both sides briefly and then pick the better option with a short justification.
7. Use the case study as evidence (don’t ignore it)
- Always link theory to the facts in the insert. A one-line theory without case support typically scores low.
- Phrase application sentences like: “This is supported by the case because…” or “The case shows X (e.g., rising costs), so…”.
8. Be economical with your exam reading time
- Don’t spend too much time reading preambles or unnecessary background. Look for the exact information asked for when you return to the case study.
- Keep a simple highlighter strategy in your mind — note where figures, dates, and stakeholder opinions are located so you can find them quickly later.
9. Practice writing full answers within the provided space
- When you practise past papers, force yourself to write roughly the length suggested by the exam lines. This trains you to be complete but concise in the real paper.
10. Final review: quick checks that win marks
- Re-read long answers to check you answered the full question and used the case study.
- Ensure evaluation questions have a clear conclusion (even one sentence).
- Fix small errors that could obscure meaning — clarity often gains marks when content is borderline.

